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First 4S Centre in Kuantan

Macinda Auto Sdn Bhd is covering new grounds with the new Body and Paint Centre, establishing it as the first full-fledged 4S Centre in the region.

Customers in the East Coast region can now enjoy more accessibility to all their Honda’s needs with the expansion of Macinda Auto Sdn Bhd, a Honda dealership in Kuantan, to a fully equipped 4S Centre offering Sales, Service, Spare Parts and Spray Painting.

A total of RM9 million was invested to create the new Body and Paint centre for the convenience of Honda customers in the East Coast, with RM1.5 million allocated to enhance the showroom with customerfocused services like complimentary computers and Wi-Fi, customer lounge, children’s play area and shuttle services are now provided at Macinda Auto. The Body and Paint facility occupies 6,000 square metres of built-up land, just beside its Showroom and Service Centre.

To comply with Honda’s eco-conscious operations, the enhanced showroom and service centre is designed with energy saving features like skylights on the roofs and rainwater recycling used for car washes and sanitary uses. The new Body and Paint Centre also facilitates green after-sales services by using a revolutionary eco-friendly waterborne paint that reduces toxic emissions and fire hazard with its waterborne formulation.

The expansion of Macinda Auto shows demand for Honda vehicle increasing in that region. According to Mr. Jonathan Kok, Managing Director of Macinda Auto, they receive up to 1,800 customers a month, with 16 bays at the service centre that efficiently caters to 80 cars per day.

“The good market acceptance has contributed to our growth,” he said. “The new Body and Paint can accommodate up to 50 cars at any one time, which will see us fully engaged in delivering more satisfying services to our customers.” To get closer to the community, Macinda Auto invites everyone to join their breakfast gatherings every Friday at the showroom. “We also ensure that our customers return to enjoy exclusive privileges through various programmes,” he added.

Macinda Auto is the first 4S Centre in the East Coast region but Honda Malaysia has always been actively contributing to the local community there. One recent example is the “Honda Back-On-Track” relief program aimed at providing immediate assistance to customers in the wake of the flood that hit Kuantan last year. Discounts were provided to replace damaged car parts and the new 4S Centre was able to expedite the repairs and shorten the waiting period.


Tags:4S Centre, Kuantan, Macinda Auto, Showroom, Authorised Service Centre
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